Thursday, January 24, 2019

Headshots for Professionals - by Dallas Photographer Lisa McNiel

It would be silly for me to try to convince you of the importance of an online presence when it comes to all forms of careers. You don't have to be in Real Estate, Law, or Banking to need a good headshot.

These were taken last year, but I've been doing head shots lately and wanted to share some done for Melanie, Bill and Kymberly.

The following is taken directly from a blog about how to build a good website to improve conversion rates.  You can view it all here.

"You should almost ALWAYS include a picture of yourself and your team.
Here’s the deal:
People like to connect with people… not faceless corporations and businesses.
Most recently I’ve ran some eye-tracking tests on Social and I’ve found that people spend an inordinate amount of time on my footer.
Yes, they’re looking for what they can do next, but I also have a picture of myself, and a biography down there too.
And there’s one more benefit for using a real photo on your site:
People want to do business with people they know, like and trust... If you don’t show your photo, people often think the reason why is a bad one, and they assume you’re untrustworthy.
Look at it like this:
Would you ever buy something from someone wearing a mask?
I wouldn’t.
So use your real photo to build your credibility, thus increasing your conversion rates."
OK, so any photo will do... right?  WRONG.  I don't think I even need to explain why.  We all want to put our best foot forward.  I will help you do so with head shots for your website, office and any communication or social media!
Follow me on pinterest here: DallasPhotographer 
To see more photos from senior photographer Lisa McNiel, click Dallas-Photographer or follow 
DFW-Senior-Photographer on Facebook or Senior Pictures on Instagram.

No comments:

Post a Comment